In a branding seminar this morning at the Allegheny Sectional the subject of staff hiring and training came up in
To me, marketing is all about connecting. Too often we think of marketing at advertising or sales. But (speaking as
If you want to really connect with pastors you've got to get your eyes of growth. You've got a tribe…use
If you want to increase the chances that pastors will listen to your message you have to resist the temptation
Last week I had the opportunity to attend the National Pastors Convention in San Diego and as a result I
In my mind…those are the six most powerful words in the English language. Recite a speech and folks will lean
Okay, quick. Who said, "A leader is a dealer in hope?" Stumped? Not Obama. Not Reagan. Hint: He wrote a
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I'm at Zondervan's National Pastors Convention this week in San Diego. This is a gathering of about 2000 pastors and
It's been impossible to escape the depressing news about the struggling economy. The president spoke about it last night. It's
What is it about this T-Mobile ad that touches me? I mean…it's a cell phone commercial! I think the thing
What a great scene and I believe a scene that shows where advertising crosses over into great storytelling. Sure Kodak
Storytelling is a tradition that holds us together. When we tell stories to our kids, those stories become like glue that cements us together. Telling stories reminds us of our past and reinforces our values, the things we hold as precious and true.
A Long Ride Home is exactly that kind of story. The book is about Billy Christian, who was abandoned by his parents and raised by his grandpa on the farm. He longs to escape life on the farm and become a cowboy like his uncle, whom he’s never met. A Long Ride Home follows Billy on his Destiny journey and is filled with intriguing characters and valuable life lessons, without being preachy or religious.
Reading this book together is destined to become a valued family tradition. Order today!
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