You've heard of Twitter…right? It's like a mini-blog. You've got 140 characters to answer the question "What am I doing?" It's probably closer to say "What am I thinking?" Regardless, you "follow" others on Twitter and they follow you. You can follow mehere.
Twitter is an incredible tool to strengthen and to grow your core group–what I like to call your tribe. Can you imagine having your camper families following every update you listed…open sessions of camp, updates on building projects, maintenance frustrations, lives being changed, wildfire headed toward camp, program director has a baby. The sky really is the limit. But the point is…you are involving others in the life of your ministry. They get a sense of your "humanness" and they feel they know you better.
Thanks to The Hotel Experience, here are some great tips about using Twitter to your advantage…
- Start your camp or conference center Twitter account and use it to post discounts, open sessions, program information, or anything else your "tribe" might be interested in
- Encourage your staff to set up their own Twitter accounts and post to them often. Go here for some help getting started
- Use TweetBeep to follow when people are "tweeting" about you or your camp or conference center
Twitter is just a tool…a very powerful one…but it can help you identify your tribe of followers and rally them online, helping them feel like they are insiders, which is always a good thing.
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