What camp can learn from the SI swimsuit edition
April 1, 2010 1 Comment on What camp can learn from the SI swimsuit edition(Sorry…no pics!) Earlier today, I was walking out of a local convenience store and noticed a rack full of Sports
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Camp Marketing
Camp stories aren’t just for the campfire
March 29, 2010 No Comments on Camp stories aren’t just for the campfireBilly Collins taught English for 30 years in the Bronx before he became a best-selling poet and two-time Poet Laureate
The power of portals
March 25, 2010 No Comments on The power of portalsYour ultimate goal is to create web pages that will be sticky enough to hold the reader. So you'll want
Think you understand Generation Y?
March 24, 2010 2 Comments on Think you understand Generation Y?Generation Y is made up of those who were born between 1977 and 1994. That means that those making most
The things you leave out
March 22, 2010 3 Comments on The things you leave outWhen considering photos for your website, brochure or other communications pieces don't forget that what you choose NOT to show
What’s your USP?
March 16, 2010 No Comments on What’s your USP?I saw this sign earlier at Starbucks. I've used this blog before to talk about how Starbucks "gets it." Although
Shouting vs. Sharing
March 15, 2010 No Comments on Shouting vs. SharingThere was a day when the best way to advertise your product or service was to get a big wad
It’s a brand new day
March 12, 2010 1 Comment on It’s a brand new dayI was on the phone earlier with Gary and we were talking about the changes that the Internet has brought
You can’t market from 30,000 feet
March 11, 2010 3 Comments on You can’t market from 30,000 feetLast week when I was returning from Idaho, I had a short layover in Las Vegas and when we left,
The importance of YOU
March 10, 2010 No Comments on The importance of YOUI was at Starbucks this morning and actually noticed the cup. There in bold print was my favorite word. YOU.
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